Why List With Us

Free to join for founding members

Reach 460k Families Planning Their Next Trip

List your agency in the only family travel directory built by parents, for parents. We're in our founding period, so get listed free while early access lasts.

Free

During Founding Period

direct

Client Enquiries

460k

Active Families

Is this for you?

Built For Agents
Who Specialise In Family Travel

This isn't a generic travel agent directory. Every listing is reviewed and approved. We're specifically looking for agents who understand the real complexity of travelling with children.

Flight
Specialists

Cruise
Experts

Destination Experts

Special Needs Travel

Adventure
Travel

Multi-Gen
Travel

Founding member benefits

What you get When you're listed

Agents who join during our founding period get full access to every benefit completely free. When paid tiers launch, founding members get preferential rates and advance notice.

Become a Community agent

Get your agency in front of 460,000+ families who are actively planning trips. Your listing lives inside the Tots in Tow community — where family travel decisions actually get made.

Direct Client Enquiries

Families contact you directly through your listing. No platform middleman. No commission taken. The relationship is yours from day one.

Searchable by Destination

Your listing is fully searchable by destination, age group, travel type, and special considerations — so the right families find you, not just any family.

Access to a growing Community

Your listing lives within the Tots in Tow ecosystem — a community of nearly half a million families with high travel intent and genuine planning intent.

Client Reviews on Your Profile

Clients can leave reviews directly on your listing. Social proof from real families is worth more than any paid ad in this community.

Free During Our Founding Period

We're building this directory from the ground up. Listings are completely free while we're in early access. When paid tiers launch, founding members are first to know — and first to benefit.

simple process

How the application works

Four steps. Takes about 10 minutes.

1
Create an account
Create a Tot in Tow account on the site. Your account links to your listing and keeps everything in one place.
2
Complete the form
Tell us about your specialisations, experience, and the destinations you know best. Be specific. It helps families find you easier.
3
We Review It
Every submission is manually reviewed. We'll approve, ask questions, or give feedback. Usually within 3-5 business days.
4
It Goes Live
Once approved, your listing is published, searchable, and open for enquiries from families planning their next trip.

Join as a founding member

Apply to Be Listed and get Free Early Access

Takes about 10 minutes. The more detail you give us, the better your chance of approval and the easier families can find you.

NO BULL

WHAT TO EXPECT

We'd rather you know exactly what this is before you apply. No inflated promises. No sketchy fine print.

No guaranteed volume

We can't promise a specific number of enquiries. What we can promise is a highly engaged, travel-intent audience of nearly half a million families.

You Stay Updated

If you're no longer accepting clients or have closed your agency, you must let us know. Stale listings get removed.

Not instant approval

Every application is manually reviewed. If your submission is thin, we'll ask for more. We're protecting the community's trust, not just filling a directory.

Free now. Paid tiers are coming.

We're in our founding period and listings are completely free. At some point we'll introduce paid tiers with enhanced visibility. When that happens, founding members get advance notice and preferential rates. No surprises.

No promotion in the Facebook group

Being listed here doesn't give you permission to promote in our 460K Facebook community. That's a separate arrangement and reserved for specific partnerships.

Got questions?

FAQ's

Is listing really free?

Yes. During our founding period, listings are completely free. We’re building the directory from the ground up and want the best family travel agents on board from day one. When we introduce paid tiers which will unlock enhanced visibility and premium features, we’ll give founding members advance notice and preferential rates. No surprises, no sudden paywalls.

No, and we’re being upfront about that. At some point we’ll introduce paid tiers for agents who want greater visibility. But listing during the founding period means you’re in early and you’ll be treated accordingly when that time comes.

Typically 3–5 business days. Submissions with full detail are approved faster. If we need more information we’ll email you directly.

We’ll tell you why. Usually it’s because a submission is too thin or doesn’t demonstrate genuine family travel specialisation. You can reapply once you’ve addressed the feedback.

Yes. Log into your account at any time to update your destinations, bio, or specialisations. Keep it current families are always actively searching.

Being listed in the directory does not give you promotion rights within the Facebook community. That’s a separate arrangement. The directory and the community are distinct channels.

stay in the loop

More than updates.
A crew who gets it.

Drop your email and we'll keep you in the loop with what's happened in the community of 460,000+ parents, what's new on the site, and the occasional thing we think is genuinely worth knowing. That's it.

Weekly community recap: 
The best questions, tips and conversations from our 460+ family Facebook group

New articles:
The latest from the travel advice blog, as soon as they’re live

Product updates: 
New rental gear, shop additions, and restocks worth knowing about
 
Brand news: 
New cities, new features, and where Tots in Tow is headed next